Landing your dream job requires standing out from the crowd of applicants. In a competitive sector, or when applying to a top-tier company, competition will be fierce.

With the right strategy and preparation, you can make your application rise above the competition. Follow these tips to showcase why you are the ideal candidate and get noticed by hiring managers.

Craft a Strong Cover Letter

Your cover letter is your first chance to make an impression on the hiring manager. Take the time to write a customized letter for each job you apply to, highlighting your relevant qualifications and experience. Focus on how you can add value to the company and team. Show genuine enthusiasm for the role and company. Proofread carefully to avoid typos and errors. A powerful cover letter can help your application stand out.

Highlight Relevant Skills and Achievements

When crafting your resume, be selective about what experiences and accomplishments you include. Tailor each resume to every job posting, emphasizing skills and achievements that align with the role, such as studying for a business masters degree online while working full-time. Quantify your accomplishments with numbers and data when possible to showcase your impact. For example, state “Increased sales by 30% over a 6-month period” rather than “Improved sales.” Use keywords from the job description throughout your resume. Draw attention to unique experiences that make you the ideal candidate.

Network and Get Referrals

Leverage your professional network both online and offline. Reach out to connections who work at the company or in a similar role. Ask if they would be willing to refer you or pass your resume along. Referrals from current employees carry significant weight and can give your application a leg up. Attend industry events and conferences to expand your network. Connect with recruiters on LinkedIn. The more contacts you have inside the company, the better your chances of landing an interview.

Prepare for Interviews

Interviews present another opportunity to stand out from other applicants. Thoroughly research the company, role, and interviewers ahead of time. Prepare and practice responses to common interview questions. Have intelligent questions ready to ask about the company’s goals and challenges. Dress professionally and arrive early. During the interview, focus on highlighting the unique value you can bring through concrete examples. Send thank you notes after the interview to reinforce your interest and strengthen your candidacy.

Customize Your Online Profiles

Update your LinkedIn profile and other online presences to align with the target role. Optimize with relevant keywords that recruiters may search for. Highlight projects and skills you want hiring managers to see. Join industry groups and follow relevant companies to stay up to date. Follow up online after in-person meetings. A customized online profile allows you to put your best foot forward.

With strategic preparation and personalization, you can make your dream job application stand out from the competition. Showcase your fit through strong materials and reinforce your passion and qualifications at every stage. Make it clear why you are the ideal person for the role.